Isuzu Motors Limited was founded in 1910 and is the first car manufacturer in Japan. Today Isuzu is one of the world’s premier manufacturers of sports utility vehicles and trucks including the renowned “World No.1 Loadmaster – the NPR.

GENAVCO acquired the Isuzu franchise in 1982. Building on Isuzu’s worldwide reputation for reliability, un-paralleled quality and superior performance, Genavco has established that Isuzu is “The Perfect Partner” for every application in the U.A.E. Isuzu trucks now rank among the top two best selling light and medium duty commercial trucks in the United Arab Emirates.

With showrooms in Dubai and Sharjah, a team of experienced sales executives and a strong after sales service, the GENAVCO – ISUZU team is looking forward to a brighter future.